Economy Tray Setup

The challenge

Global C was invited to quote the economy tray set up for a major carrier in North America. We analyzed the services which need to be offered, the available tray space and current and future menu items.

The solution

We developed several design proposals and now the carrier has one consistent design theme, where previously there were 5. We reduced the number of SKUs from 7 to 4.

The solution

We developed several design proposals and now the carrier has one consistent design theme, where previously there were 5. We reduced the number of SKUs from 7 to 4.

The results

Working with Global-C, the carrier realised the potential to use a new sealing technology on all items, and reduced the costs by 20-25%.

The fact that our solution contains a high amount of recycled PET helps save 7 to 9 million water bottles from the landfill annually.

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